Keona Acord
BG Legacy · Media & Social
Keona Acord
Social Media & Athlete Media Coordinator · Man, West Virginia
Role: Social Media & Athlete Media Coordinator
Brand: BG Legacy Athlete Program
Location: Man, West Virginia
Staff Profile
Keona helps BG Legacy show up online in a way that matches what the program is really about. From posts and updates to athlete features and highlight shares, she helps make sure the work athletes are doing doesn’t stay hidden in the background.
Founding Recognition
Recognized as a Founders Circle member for early belief and foundational contribution to The Buff Ginger. Learn more.
Legacy & Heritage Recognition · Non-Equity
Recognition granted January 2026; effective upon formal formation/approval of The Buff Ginger LLC. Founders Circle recognition is symbolic and confers no ownership, equity, voting rights, or financial interest.
Focus & Responsibilities
Social Media
Helps manage BG Legacy posts, updates, and announcement content.
Athlete Features
Assists in planning and posting athlete spotlights and highlight shares.
Brand Story
Helps keep the BG Legacy story clear, consistent, and connected to real people.
How I Work With Athletes
Keona works alongside athletes to help them show up confidently on social — without trying to turn them into something they’re not. The goal is to highlight who they are, how they work, and why they represent BG.
- Helps plan and post stories, updates, and highlight features.
- Supports athletes with ideas for how to show BG in their everyday content.
- Works with staff to make sure the program feels active and alive online.
- Keeps the focus on authenticity, not fake hype.