What It Is
The Buff Ginger Records operates as a focused label division within the broader Buff Ginger ecosystem, supporting music projects built around discipline, utility, and long-term value rather than trend cycles
The Buff Ginger Records
Imprint
The Buff Ginger Records
An independent record label founded by Ryan Johnson
The Buff Ginger Records is an independent imprint focused on performance-driven music, curated releases, and intentional projects built for focus, pressure, and longevity
Active Imprint
Selective releases · Long-term catalog
How It Moves
- Intentional releases over volume
- Artist and catalog ownership
- Function-first creative direction
Current Release
IRONKIDD — Fourth Quarter is the label’s first official release, a seven-track hip-hop EP designed for late-game moments, warmups, and high-pressure environments
Part Of The Ecosystem
The Buff Ginger Records exists alongside apparel, athlete programs, training initiatives, and media as one component of a performance-driven creative ecosystem
Artist Roster
Artist
IRONKIDD
Performance hip-hop built for warmups, late-game moments, and high-pressure environments.
View Artist Page
Latest: Fourth Quarter
Artist
BRAELVYX
Industrial/metalcore pulses engineered for focus, intensity, and deep internal pressure. A sound built for training, cold nights, heavy sets, and dark creative runs.
View Artist Page
Latest: Stay in the Shadows
Additional releases and projects are introduced selectively as the catalog grows